LANDING THE PLANE FOR VC/PE FIRMS

• You’re evaluating a company to add to your portfolio and aren’t sure they have a solid go-to-market plan; you could use a marketing pro’s POV

• You have an investment in a company that might not have the most focused and effective marketing strategy; it would be to your advantage to have a resource that could help them

• One of your investments needs marketing help and would gladly do a non-cash deal for service

• Marketing audit: reviews current marketing function from operational, strategic, creative and executional standpoint

• Alignment: segmentation/targeting, positioning, and value prop playbook for management team execution

• Leads: full-funnel strategies and tactics to generate interest through conversion

• Extensive experience building, operating and selling marketing services companies at virtually every functional level

• Expertise fusing digital and direct marketing fundamentals to drive desired prospect behaviors

• Combined large enterprise and entrepreneurial/startup experience brings varied perspectives to marketing challenges